Stephen Curry and Under Armour (UA) have ended their 12-year partnership, agreeing to let the Curry Brand operate as an independent entity This split grants Curry full operational control over his ...

This past weekend, Curry Brand celebrated its 20th court refurbishment at McClymonds High School in Oakland, CA, fulfilling its commitment to renovate 20 safe places to play by 2025. With this final ...

As the Golden State Warriors get into the 2025-26 campaign, their star point guard is set to have a new set of kicks debut on the court. On Friday, Steph Curry's Curry Brand released the latest ...

Stephen Curry has officially announced a massive long-term partnership, aligning his independent Curry Brand with international sportswear giant Li-Ning In an open letter titled “The Future of Curry ...

In addition to being two of the most feared players in the NBA, Golden State Warriors guard Stephen Curry and San Antonio Spurs guard De'Aaron Fox are building a global sneaker empire for Curry Brand.

After seven months as a sneaker-free agent, Golden State Warriors superstar Stephen Curry has officially partnered with Chinese sportswear brand Li-Ning. According to Curry, two big names played a ...