Retailers often refresh their look to represent a change in the customer experience or evoke a new sense of brand identity. While both these reasons apply to Zulily’s decision to refresh its logo and ...

LOS ANGELES (AP) — The Los Angeles Rams have unveiled a brand-new logo and some familiar new colors ahead of a milestone season. The Rams’ primary colors are royal blue and yellow again after the ...

Previously, we reported on how May was going to be a big month for Warner Bros. Discovery's (WBD) Max streaming service. On May 27th, it will have been five years since HBO Max was first launched – ...

LOS ANGELES — The Los Angeles Rams have unveiled a brand-new logo and some familiar new colors ahead of a milestone season. The Rams’ primary colors are royal blue and yellow again after the franchise ...

As WKYC's Ben Axelrod noted, the Cavaliers' website first leaked two new logos on Wednesday. Per the team's official press release, the original "Cavaliers Gold" dates back to the early 1980s and was ...

For a professional sports league that literally launched the 2023-24 season by joking about there being a script, the Super Bowl logo color scheme conspiracy holding strong this late into the season ...

Despite negative feedback from the fans as well as one of the team's most recognizable former players, the Rams have decided to stick with their new logos and color scheme, which was unveiled last ...

The Denver Nuggets unveiled the full scope of their rebranding on Wednesday night -- during the middle of an NBA Finals game, for some insane reason -- and it brought a new logo, color scheme and ...