New no-code integration brings Invoca's AI-powered call and conversion data into The Trade Desk, giving advertisers the offline signals to target audiences most likely to convert, grow revenue, and ...
No one said running the largest independent demand-side platform in the world would be easy. If recent headlines indicate anything, The Trade Desk now knows that better than anyone. Major agencies, ...
When The Trade Desk sneezes, ad tech catches a cold. That’s been the case since TTD reported its Q2 earnings on Thursday and Wall Street investors, nonplussed by the DSP’s performance, seemingly ...